Quick Value Selling | Huthwaite International

Quick Value Selling

A consultative, customer-focused, value selling approach for short cycle sales.

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What is Quick Value Selling?

How do you demonstrate that you can meet the needs of a prospective client when you only have limited interactions with them? By carrying out a sales conversation that demonstrates true value. It’s a skill that requires subtlety and thought.

The Quick Value Selling (QVS) programme teaches these skills using research into shorter cycle selling environments (three interactions or fewer) to enable sellers to use a consultative, customer-based approach, even when their interaction time is limited. It improves conversion rates, revenue per sales and customer satisfaction.

Why choose Quick Value Selling?

Skills that increase conversions

Skills that increase conversions

Learn effective opening statements, reduce and handle objections and manage positive call conclusions and next steps.

Confidence to sell well

Confidence to sell well

Practice opening, engaging in, and successfully concluding a quicker, shorter sale and identify what a great sales outcome looks like.

Develop customer-centric messaging

Develop customer-centric messaging

Identify the key differentiators for products and solutions and describe them persuasively.

Understand the Buying Cycle™

Understand the Buying Cycle™

Identify where customers are in their decision process and adapt your approach accordingly.

A consistent sales approach

A consistent sales approach

Deploy a common sales approach which unifies the face of sales throughout the organisation.

Skills that increase conversions

Learn effective opening statements, reduce and handle objections and manage positive call conclusions and next steps.

Confidence to sell well

Practice opening, engaging in, and successfully concluding a quicker, shorter sale and identify what a great sales outcome looks like.

Develop customer-centric messaging

Identify the key differentiators for products and solutions and describe them persuasively.

Understand the Buying Cycle™

Identify where customers are in their decision process and adapt your approach accordingly.

A consistent sales approach

Deploy a common sales approach which unifies the face of sales throughout the organisation.

Sales training on an international scale

SPIN Selling

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Countries

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Expert trainers

SPIN Marketing

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Languages

Operation Management

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Years' experience

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Solve your biggest sales challenges

Become order makers, not order takers

Participants will understand what motivates – and prevents – customers from making buying decisions.

Use new skills to keep prospects engaged

Carry out effective opening statements, reduce and handle objections and manage next steps.

Be proactive, not reactive

Identify where customers are in their decision process, uncover additional needs and adapt your approach.

Create actionable plans

Create effective call plans and use clever questioning to uncover needs and buying criteria that align with your differentiators.

Focus on benefits, not features

Identify the key differentiators for products and solutions and describe them persuasively.

Create consistency across teams

Establish a common sales language that ensures quality interactions across the board.

Develop my training plan

Learn in a way that suits your organisation

In person

Live in-person training sessions remove desk distractions and immerse teams in high-impact learning environments that offer:

Deep engagement and focus
Real-time practice and live feedback from expert facilitators
Stronger team cohesion that extends beyond the classroom

Virtual

Live virtual training coupled with digital learning via our collaborative platform offers flexible, interactive learning, with:

Virtual breakout rooms, live debates and real-time mentoring
On-the-job application between sessions
Inclusive and scalable learning across locations

Digital

Learning via a digital platform allows participants to learn at their own pace without the need for group sessions, so offers:

Learner-centric flexibility aligned with energy and schedules
Sustainable behaviour change
Cost effective solution that can scale easily for larger teams

Develop my training plan

Talk to us about Quick Value Selling

Start transforming your sales process

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Why learn with Huthwaite?

Research-based excellence

50 years of research

Creating value 1

Our training is built on five decades studying the behaviours that are needed for successful business, ensuring every technique is proven to deliver results in real-world commercial environments.

Measurable commercial impact

Experience tangible improvements

TEST 1

Our clients experience improvements in outcomes, margin protection, and relationship quality, with many organisations reporting significant ROI within months of programme completion.

Significant global expertise

Empowering companies globally

global

We have deep experience across various industries and cultures worldwide. We are the world leader in our ability to deliver consistent sales transformation projects at scale with our clients.

Level up with our Sales Academy

Our Academy has moved past traditional sales methods to bring you sales training that reflects how people actually buy today. Explore some of our programmes below.

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SPIN Selling

Generate more sales and reach higher levels of customer satisfaction

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Equip yourself with the essential tools and techniques necessary for successful negotiations

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Opportunity Management

Unlock the psychology behind successful decision making and manage complex sales

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Our training approach

Anyone can learn sales theory and techniques. But what good is that when it stays behind in the classroom. At Huthwaite, we’re focused on changing the behaviour of your team, so you see the results from the very beginning. This is the Huthwaite approach.

Acquire knowledge

Acquire knowledge

We start with knowledge acquisition, where participants access behavioural insights via eLearning and asynchronous activities on our collaborative platform.

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Acquire knowledge

Skills and practice

Skills and practice

Participants begin to apply and practice their skills development. The time and safe practice spaces are built into the learning journey, so they feel confident and supported.

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Skills and practice

Workplace transfer

Workplace transfer

Learners continue development through formal tasks and on-demand resources, sharing reflections with peers or progressing independently. Coaches can play a key role in supporting this skill transfer.

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Workplace transfer

Remote selling behavioural tips and advice whitepaper

Download "Remote selling behavioural tips & advice" to learn:

How to plan a remote sales call
the key to successful negotiations with customers
how to uncover and develop customer needs.

Download

Frequently asked
questions

If you have a question about Quick Value Selling or to find out how you can use it to create a consultative approach for short cycle sales get in touch. We’d be delighted to hear from you.

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What is Quick Value Selling and who is it designed for?

Quick Value Selling (QVS) is a training programme designed for sales teams who need to make an immediate impact. The programme teaches skills using research into shorter cycle selling environments (three interactions or fewer) to enable sellers to use a consultative, customer-based approach, even when their interaction time is limited.

It's perfect for Sales Executives, Inside Sales Executives, Relationship Managers, Retail Assistants, Customer Service Advisors, Telesales Representatives and anyone else who needs a consultative sales approach that differentiates products and services against the competition based on customers' needs.

How will Quick Value Selling improve my sales performance?

Quick Value Selling improves conversion rates, revenue per sales and customer satisfaction. The programme gives your team the skills to have persuasive sales conversations, handle customer objections and win more business. You'll learn to maximise sales opportunities with fewer resources, build customer relationships and stand out from the competition with a consultative sales approach. Rather than relying on product features alone, you'll be able to justify price premiums by truly understanding your customers' needs and showing how you can meet their requirements.

What specific skills will I develop through the programme?

Participants will learn to:

Learn effective opening statements, reduce and handle objections and manage positive call conclusions and next steps
Practice opening, engaging in, and successfully concluding a quicker, shorter sale and identify what a great sales outcome looks like
Identify the key differentiators for products and solutions and describe them persuasively
Identify where customers are in their decision process and adapt your approach accordingly
Understand what motivates – and prevents – customers from making buying decisions

The programme also helps you develop the team skills to plan successful sales calls and put your customers and their requirements at the heart of the relationship from the very first meeting.

How does Quick Value Selling support building customer relationships in shorter sales cycles?

Quick Value Selling recognises that even in shorter sales interactions, building relationships is essential for success. The programme enables sellers to use a consultative, customer-based approach, even when their interaction time is limited.

By focusing on understanding customer needs rather than pushing product features, you'll establish trust and credibility quickly. The methodology teaches you to put questioning techniques at the centre of your approach, ensuring customers and their requirements are at the heart of the relationship from the very first meeting. This consultative approach helps you stand out from competitors and build lasting relationships that extend beyond individual transactions.

Is Quick Value Selling backed by research, and is it used internationally?

Yes. Like all Huthwaite programmes, Quick Value Selling is backed by ongoing scientific research, adapting to changing customer behaviour. The methodology is based on decades of observation and research into customer behaviour in shorter cycle selling environments.

Huthwaite teaches Quick Value Selling skills internationally to leading organisations across the globe. This means you're learning a proven, validated approach that works across different markets, cultures and business contexts, giving you skills that are recognised and valued worldwide.