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Helping the biggest global brands deliver long-lasting behavioural change.
Huthwaite is an international training provider and behaviour change specialist. We help organisations to transform their sales and negotiation outcomes by helping to permanently change the behaviour of their teams. We have spent four decades studying the behaviours that are needed for successful business and helping organisations apply that knowledge through our skill development programmes.
Our approach is based on research into what effective sellers and negotiators do. We’ve spent decades learning which key behaviours deliver outstanding performance, identifying what separates successful people from their less effective peers.
By pinpointing and practicing these behaviours and best practice with the help of Huthwaite experts, you can meet the needs of your customers and sustain new levels of business success.
Huthwaite International’s training programmes use science-led research and analysis, with the aim of achieving sustainable behaviour change. Using world-renowned methodologies, we have studied effective behavioural skills, which ensure that salespeople, negotiators, and communicators across the world are consistently successful.
Read more about our flexible approach to ensuring successful change for our clients.
The Huthwaite Learning Journey is divided into three phases.
Knowledge Acquisition helps you and your teams to acquire new skills, before adopting new behaviours in phase 2, Skills and Practice. Finally, through Workplace Transfer, participants learn how to apply the knowledge and skills learned to improve commercial performance.
Find out more about our learning journey below.
Your business will not reach its commercial potential unless it can properly sell, negotiate and communicate. The good news is that these are not skills you are born with, but ones which can be learned. The chances are that you already have the people inside your company who can make you successful – if they learn to do it right.
If you value your sales team and want them performing at their best, sales training should form a critical role in your organisation.
By arming your customer facing teams with the skills to anticipate market changes and customer needs, they will be equipped to identify and seize sales opportunities. The better your salespeople are trained, the stronger your business is going to be.
A sales skills development programme from Huthwaite will help your organisation to:
Many of the top negotiators in the world are trained by Huthwaite International. They prefer to stay anonymous. Their skills are a powerful advantage their opponents don’t see coming.
It’s not uncommon for the investment in a Huthwaite negotiation programme to be returned (and more) in the very next deal. The gains and savings our clients around the world have made run into millions. We helped one global energy supplier save £37 million in a single negotiation.
A skills development programme in Negotiation from Huthwaite will help your company to:
For people to do their job effectively, they need hard skills: the technical know-how and subject-specific knowledge to fulfill their responsibilities. But in a forever-changed world of work, lesser-touted communication skills or 'soft skills' may be just as important – if not even more crucial.
How would your organisation benefit if you could build a support system of behaviours that created successful teams and leaders at every level. People who possessed a library of effective communication behaviours that would allow your organisation to:
A flexible, robust virtual classroom experience that eliminates the need for travel and has all the key features of a physical classroom environment.