By carrying out a sales conversation that demonstrates true value.
It’s a skill that requires subtlety and thought. PITCH™ teaches these skills. It improves conversion rates, revenue per sales and customer satisfaction.
The PITCH™ Selling Skills programme is appropriate for anyone involved in the sale of products or services where only one to three interactions are needed to secure a sale and where buying decisions are made by one or two decision makers. It suits face-to-face and telephone based sellers, operating in either business to business or business to consumer sales environments. It also suits selling environments where there is a need to competitively differentiate a product or service based on customer need.
Participants will learn:
The PITCHTM programme is modular. The first day of the programme covers the core skills and behaviours effective in consultative selling regardless of the sales environment in which sellers operate.
The second day consists of whichever module (see Modules in next tab) is most appropriate to your sales environment and needs, or could be delivered over three days if both modules are relevant.
Winning New Business:
Where prospects are targeted on a proactive basis, through for example, outbound telephone campaigns and early enquiry follow-ups, or where prospects enquire to the sales team but are still at an early stage of exploring the market. The module teaches participants how to make persuasive opening statements, handle initial objections and how to encourage a customer to consider change.
Growing the Sale:
Where prospects or existing customers are later in their decision making process, with a clearer understanding of their own needs and potential suppliers. The module teaches participants how to grow the value of the sale by identifying needs for add-ons and up-sells, how to persuasively describe solutions that are differentiated from the competition and how to handling objections and concerns.
To maximise your return on investment, we can incorporate the following activities into a PITCHTM project: