Following on from the successful verbal behaviours acquired in our world-renowned SPIN® Selling programme, sellers who are involved in large and complex sales will benefit from our Account Strategy programme. Here you will learn and practice the insights, tools and techniques needed to successfully navigate your accounts.
The Account Strategy sales training programme is specifically designed to help you win business in large, long and complex sales involving multiple decision makers. By the end of the programme you will know how to:
Reach and influence all the key customers involved in the decision making process
influence their decision criteria in your favour
analyse your competitors and strengthen your position against them
produce a significant increase in sales revenue and profitability.
An understanding of how to influence the key customers involved in the decision-making process
The ability to analyse your competitors and strengthen your position against them
Overall strategies to produce a significant increase in sales revenue and profitability
The tools to record where you are in the opportunity, plan what to do next and develop the tactics to do it
An understanding of how to influence their decision criteria in your favour
Methods for preventing losses late in the sales cycle.
Huthwaite has been researching best practice in wining major sales for over 40 years. The insights and techniques that we have established during that time form the basis of this programme which will give you:
Huthwaite’s Account Strategy course is for you if you are:
Our world-renowned research, insights and development approaches are delivered via a synchronous, live training experience with all the key features of a physical classroom, coupled with the space to practice and master skills learned between activities.
Participants will experience:
Presenting and delivering interactive online sessions requires very specific skills that Huthwaite facilitators have developed over years of delivering virtual training. All Huthwaite facilitators have experience of delivering virtual classroom programmes to companies of all sizes.
Currently, our programme can be easily delivered on two virtual platform technologies, Zoom and Webex Training. At the beginning of every programme, we ensure participants get the best, most enjoyable experience possible from our virtual training with a crucial orientation session that ensures they fully understand the interaction tools and can experience the virtual environment in full.
Our digital collaborative platform includes an onboarding module which ensures participants can fully engage on the platform and appreciate the learning experience together.
Unlike the face-to-face classroom, it is hard for participants to focus on a virtual programme for three solid days which is why we reimagined our entire Account Strategy learning journey for the virtual world. Access to digital learning resources offer various activities that take around 20-30 minutes in preparation for the timetable of virtual sessions which last a maximum of 4 hours each.
We can assist with all aspects of organisation including clear instruction around timings and participant expectations as well as tips on how your teams can make the most of their virtual and digital experiences.
Huthwaite International
Samuel House
5 Fox Valley Way
Fox Valley
Sheffield
S36 2AA
+44 (0)1709 710081
enquiries@huthwaiteinternational.com
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