Huthwaite’s picks

This whitepaper explores some of the common traps negotiators fall into and the skills and strategies that can be employed to avoid these traps.

Learn how Jennifer Aniston and the Friends cast used collective bargaining to boost their negotiating power and achieve equal pay.

Huthwaite International joins forces with L & D expert, Robin Hoyle, to further enhance its training programmes.

In a short video testimonial Justin Cole, Managing Director at Urgo Medical, shares how Huthwaite International's SPIN® Selling implementation project has made...

Learn how to conduct a training evaluation. Discover what the training needs of your team are and effectively evaluate training providers.

From a commercial point of view, she is arguably the most successful British brand of the last 63 (nearly 64) years. So what has she got so right, and what...

Learn why selling is all about understanding the true buying role.

Learn why confidence is key for a successful negotiation. Find out what behaviours that successful negotiators use.

For decades Huthwaite International have researched the strategies and behaviours that distinguish a skilled negotiator from an average negotiator.