Huthwaite's picks

Laura Errington 4 min read

Why SPIN Selling still works (even when your buyers know everything)

Discover why SPIN Selling still works – helping buyers make confident decisions by addressing their unique challenges.

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Robin Hoyle 6 min read

Artificial Intelligence and the leadership conundrum

Explore the challenges and opportunities of AI literacy in leadership and its implications for workforce development and organisational strategy.

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Robin Hoyle 6 min read

From sceptics to supporters – building buy-in for Sales training

Learn how to transform sceptics into supporters for sales training by addressing common challenges and using effective strategies for organisational buy-in…

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Neil Rackham 3 min read

Is SPIN Selling still relevant?

Helping customers to solve their problems using SPIN Selling hasn't changed but other things have. The SPIN Selling methodology is more relevant today.

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Tony Hughes 1 min read

What Brexit blues? New research reveals nearly half of UK businesses believe Brexit will have a long-term positive impact

A new state-of-the-nation study from Huthwaite International into how UK businesses are prepared for Brexit, has revealed a staggering 43% of businesses be…

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Anders Hjort 3 min read

Dachser Nordic A/S recruit outstanding sales talent in the logistics industry using the Huthwaite Sales Candidate Assessment programme.

Learn how SPIN® Selling has helped Dachser to retain the high performance standards and recruit outstanding sales talent.

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Huthwaite International 2 min read

Are you making progress in your complex sales?

Are you making progress in your major sales or becoming a free consultant? Successful salespeople use a simple method to move a sale forward.

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Tony Hughes 3 min read

Can ASOS rise from the ashes and negotiate its way back to profit? The art of recovering from a profit warning

If businesses fail to embrace the benefits effective negotiation can offer, the likelihood of reversing the effects on any retailer is bleak. By introducin…

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Huthwaite International 1 min read

Why do new telecoms products fail?

Learn how to avoid the most common product launch mistakes that result in failures.

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Rachel Massey 4 min read

Are Negotiation Tactics the Solution to Tackling the Gender Pay Gap?

There are still no sectors in the UK economy where women are paid the same as men, with Government statistics showing that the median pay gap in the year 2…

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